Rewriting the rules of game creation

We’re Soba, an independent game studio exploring how AI and social play can spark joy, connection, and creativity.

We all love to play. From childhood and as we grow, we play to connect with others and expand our minds.

We believe games aren’t just games — they’re playgrounds for identity, relationships, and self-expression. The act of playing is a powerful force for good. The more people that can experience joy, connection, and discovery through games, the more positive impact on society.

Stronger Together

At Soba, we create games in which the community rules. Power to the people!

Make Magic Happen

We want to create games that ignite joy with effortless transformations

Passion With a Purpose

At Soba, we create games with passion, designed to bring joy and make a lasting impact.

Team behind Soba

We're a passionate group of talented engineers, artists, and designers. We're founded by successful, repeat entrepreneurs and funded by top VCs in addition to founders and executives of world-leading game companies. Together, we're pioneering the future where AI creates more engaging and meaningful gaming experiences.